Information: The town of Kazanlak is located in the pretty Valley of Roses at the foot of the Balkan Mountains. The natural geographical centre of Bulgaria is just here where the roads of home and international tourist routes cross each other. In this area the nature has combined the beauty and majesty of the Balkan Mountains with the fertility of the Tundzha river valley.
The hot mineral springs of the region make the region more attractive for many tourists from home and abroad.
The climate and the soils are favorable for rose, peppermint, lavender, sweet basil and marigold growing. For centuries the fragrant Bulgarian rose has been grown there and the attar of roses has been extracted. So, the geographical centre of Bulgaria turns to its essential oils production centre. Many people from all over the world associate Bulgaria with the fragrant rose of Kazanlak.